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Ducati Motor Holding Announces Third Consecutive Year of Record Results

6 March 2000

Ducati Motor Holding Announces Third Consecutive Year of Record Results
      
        - Ducati Establishes Internet Division to Expand E-Commerce -


    BOLOGNA, Italy, March 6 Ducati Motor Holding S.p.A.
(Borsa Italiana S.p.A: DMH), a leading manufacturer of high
performance motorcycles, today announced record financial results for the
third consecutive year.
    As previously reported, the Company announced 1999 consolidated sales of
Lit. 570.3 billion (US$295.9 million), a 22.6% increase over the
Lit. 465.1billion (US$241.3 million) reported for 1998 with bike revenues
accounting for 86.3% of total sales.
    For the year, gross profit margin increased to 40.1% from 38.2% thanks to
robust sales of high-margin accessories and apparel as well as the increased
average motorcycle margin stemming  from the consolidation of the subsidiary
mark-ups.  Full-year EBITDA (earnings before interest, tax, depreciation and
amortization) increased 24.3%  to  Lit. 98.3 billion (US$51.0 million) from
Lit 79.1 billion (US$41.1 million) in 1998.  EBITDA as a percent of sales
increased to 17.2% from 17.0%, keeping Ducati's EBITDA margin one of the
highest in the industry.
    Net income for the year was Lit.17.3 billion (US$9.0 million) compared to
a loss of Lit.2.4 billion (US$1.2 million) in 1998, as a result of stronger
EBITDA and lower interest and tax charges.
    "We are very excited about our 1999 results and the important
accomplishments we achieved during our first year as a public company," said
Carlo Di Biagio, Ducati Chief Financial Officer.  "During 1999, Ducati
significantly increased its global penetration, heightened brand awareness,
and made substantial advances in sales and profitability.  We look forward to
continued success in 2000 both on and off the racetrack."
    As previously announced, Ducati experienced in 1999 a significant rise in
registrations, the measure of retail sales.  While final official data are not
yet available, unofficial registrations for the year grew 18% on a global
basis, with exceptional increases in the U.S. (+29%), Italy (+31%),
Germany (+20%), and Belgium (+34%).
    Ducati's net debt decreased to Lit. 217.5 billion (US$112.8) at
December 31, 1999 from Lit. 290.4 billion (US$150.7 million) at December 31,
1998.  The Company's net debt to total net capitalization ratio was 46.1% as
of December 31, 1999.
    Separately, Ducati announced that it has established a new Internet
division to fully explore and develop its rapidly growing Internet site
http://www.Ducati.com.  Ducati has already established itself as one of Italy's
largest e-tailers after the sell-out success of the MH900evoluzione at the
start of the year.  The new division, which will have a team of dedicated
Internet and e-commerce professionals separate from Ducati Motor SpA, will
serve Ducati enthusiasts, suppliers and dealers.  The site will provide a
complete World of Ducati experience by enhancing the current offering of news,
entertainment, special events, auctions and business-to-business commerce as
well as adding new functions such as business-to-consumer and
consumer-to-consumer activities.  Ducati said that it will announce major
developments connected to http://www.Ducati.com in the months ahead.
    "We were amazed by the sell-out success of the MH900evoluzione at the
launch of the millennium.  The power of that uniquely designed bike, the
Ducati brand itself and the excitement of the Internet have confirmed our
future on-line  strategy," said Federico Minoli, Ducati Chairman and Chief
Executive Officer.

    Founded in 1926, Ducati builds racing-inspired motorcycles characterized
by unique engine features, innovative design, advanced engineering and overall
technical excellence.  Ducati has won eight of the last ten World Superbike
Championship titles and more individual victories than the competition put
together.  The Company produces motorcycles in four market segments which vary
in their technical and design features and intended customers:  Superbike,
Supersport, Monster and SportTouring.  The Company's motorcycles are sold in
more than 40 countries worldwide, with a primary focus in the Western European
and North American markets.  For more information about the Company, please
visit our web site at http://www.Ducati.com.

    This press release contains statements that are forward-looking and are
subject to a number of risks and uncertainties that could cause actual results
to differ materially from those anticipated, as described in the Company's
prospectus dated March 23, 1999.

                           Ducati Motor Holding S.p.A.
                    Consolidated Statements of Operations Data
     (Lire in millions, US$ in thousands, except per share and share amounts)

                      Six Months Ended          Six Months Ended
                     12/31/99    12/31/98     12/31/99    12/31/98   Percent
                      1999           1998         1999        1998    Change

    Net sales     Lit.239,365 Lit.196,160   US$124,191  US$101,774    +22.0%
    Cost of
     goods sold      (139,001)   (119,847)     (72,118)    (62,181)
    Gross profit      100,364      76,313       52,073      39,593    +31.5%
    Other operating
     revenues           2,559       1,061        1,328         550
    SG&A expenses     (69,370)    (46,545)     (35,991)    (24,149)
    Other operating
     income/(loss)       (115)         --          (60)         --
    Depreciation
     & amortization   (25,000)    (19,333)     (12,971)    (10,031)

    Operating
     income/(loss)      8,438      11,496        4,379       5,963    -26.6%

    Financing expense,
     net              (10,072)    (13,490)      (5,226)     (6,999)
    Other non-operating
     income/(expense),
     net                  185         894           96         464
    Profit/(loss)
     before income
     taxes and min.
     interest          (1,449)     (1,100)        (751)       (572)
    Income taxes        6,840      (1,622)       3,549        (841)
    Minority interest      45        (138)          23         (72)

    Net
     profit/(loss) Lit. 5,436 Lit. (2,860)    US$2,821   US$(1,485)

    Earnings
     per share     Lit. 34.41 Lit. (20.43)    US$ 0.02   US$ (0.01)

    Shares
     outstanding  157,962,963 140,000,000  157,962,963 140,000,000


    Other Financial Data                                              Change
    Motorcycles Produced
     (Units)           15,656      13,700                             +14.3%
    Motorcycles Sold
     (Units)           13,051      11,307                             +15.4%
    Unofficial
     Registrations
     (Units)           12,935      10,862                             +19.1%
    EBITDA             33,623      31,723       17,445      16,459    + 6.0%
    EBITDA Margin        14.1%       16.2%

    Note:  On December 31, 1999, US$1 = 1,927.4 Italian lire.


                           Ducati Motor Holding S.p.A.
                    Consolidated Statements of Operations Data
     (Lire in millions, US$ in thousands, except per share and share amounts)

                     Twelve Months Ended       Twelve Months Ended
                     12/31/99     12/31/98     12/31/99    12/31/98  Percent
                                                                      Change

    Net sales     Lit.570,283  Lit.465,098   US$295,882  US$241,308   +22.6%
    Cost of
     goods sold      (341,830)    (287,404)    (177,353)   (149,115)
    Gross profit      228,453      177,694      118,529      92,193   +28.6%
    Other operating
     revenues           6,460        2,298        3,352       1,192
    SG&A expenses    (138,080)    (101,479)     (71,641)    (52,651)
    Other operating
     income             1,178           --          611          --
    Depreciation
     & amortization   (46,956)     (37,136)     (24,362)    (19,267)

    Operating
     income/(loss)     51,055       41,377       26,489      21,467   +23.4%

    Financing expense,
     net              (27,714)     (25,234)     (14,379)    (13,092)
    Other non-operating
     income/(expense),
     net (1)              333      (16,895)         173      (8,766)
    Profit/(loss) before income
     taxes and
     min. interest     23,674         (752)      12,283        (391)
    Income taxes       (6,156)      (1,376)      (3,194)       (714)
    Minority interest    (244)        (276)        (127)       (143)
    Net profit/
    (loss)        Lit. 17,274  Lit. (2,404)    US$8,962   US$(1,248)
    Earnings
     per share    Lit.    109  Lit.    (17)     US$0.06    US$(0.01)

    Shares
     outstanding  157,962,963  140,000,000  157,962,963 140,000,000

                                                                     Percent
    Other Financial Data                                              Change
    Motorcycles Produced
     (Units)           34,662       27,970                            +23.9%
    Motorcycles Sold
     (Units)           33,124       28,011                            +18.3%
    Unofficial Registrations
     (Units)           32,135       27,304                            +17.7%

    EBITDA             98,344       79,121       51,024      41,051   +24.3%
    EBITDA Margin        17.2%        17.0%

    (1) Extraordinary item in 1998 principally related to non-recurring
        expenses for the cash settled warrant rights granted to the credit
        institutions that arranged financing prior to the Company's initial
        public offering and the write-off debt issuance costs.

    Note:  On December 31, 1999, US$1 = 1,927.4 Italian lire.

                       Ducati Motor Holding S.p.A.
                 Reclassified Consolidated Balance Sheet Data
                           (Lire in millions)

                                       Year          Year
                                      Ended          Ended
                                    12/31/99        12/31/98
                                          Lm      %       Lm      %

    Current assets
    Cash and cash equivalents         21,839          15,288
    Trade receivables, net           121,098          94,936
    Inventories                      143,372         111,110
    Other current assets              13,333          11,351
    Total current assets             299,642  44.2%  232,685   38.5%

    Non current assets
    Property, plant and
     equipment - net                  91,445          87,422
    Intangible fixed assets, net     285,064         283,407
    Equity investments                   163             163
    Other long-term assets             1,252             957
    Total non current assets         377,924  55.8%  371,949   61.5%

    Total assets                     677,566 100.0%  604,634  100.0%

    Current liabilities
    Short-term bank borrowings        25,763          50,661
    Current portion of
     long-term debt                   15,555          12,738
    Accounts payable - trade         127,718         103,513
    Income and other taxes payables    9,801           5,108
    Other current liabilities         15,565           8,862
    Provisions for risks and
     charges - current portion        14,916          21,186
    Total current liabilities
                                     209,318  30.9%  202,068   33.4%

    Long-term liabilities
    Long-term debt, net of current
     portion                        197,994          242,327
    Employees' leaving entitlement    7,326            8,344
    Deferred income taxes             3,741            3,002
    Other long-term liabilities          44               62
    Provisions for risks and
     charges - long-term portion      4,500            9,096
    Total long-term liabilities     213,605  31.5%   262,831   43.5%

    Total liabilities               422,923          464,899

    Total Group shareholders'
     equity                         253,800  37.5%   139,056  23.0%

    Minority interests                  843              679

    Total shareholders' equity      254,643  37.6%   139,735  23.1%

    Total liabilities and
     shareholders' equity           677,566   100%   604,634   100%


                       Ducati Motor Holding S.p.A.
                 Reclassified Consolidated Balance Sheet Data
                           (US$ in thousands)

                                       Year          Year
                                      Ended         Ended
                                     12/31/99      12/31/98
                                        US$     %      US$         %
    Current assets
    Cash and cash equivalents        11,331            7,932
    Trade receivables, net           62,830           49,256
    Inventories                      74,386           57,648
    Other current assets              6,917            5,889
    Total current assets            155,464   44.2%  120,725   38.5%

    Non current assets
    Property, plant and
     equipment - net                 47,444           45,357
    Intangible fixed assets, net    147,901          147,041
    Equity investments                   85               85
    Other long-term assets              650              496
    Total non current assets        196,080   55.8%  192,979   61.5%

    Total assets                    351,544  100.0%  313,704  100.0%

    Current liabilities
    Short-term bank borrowings       13,367           26,285
    Current portion of long-term
     debt                             8,070            6,609
    Accounts payable - trade         66,264           53,706
    Income and other taxes payables   5,085            2,650
    Other current liabilities         8,076            4,598
    Provisions for risks and
     charges - current portion        7,739           10,992
    Total current liabilities       108,601   30.9%  104,840   33.4%


    Long-term liabilities
    Long-term debt, net of current
     portion                        102,726          125,727
    Employees' leaving entitlement    3,801            4,329
    Deferred income taxes             1,941            1,558
    Other long-term liabilities          23               32
    Provisions for risks and
     charges - long-term portion      2,335            4,719
    Total long-term liabilities     110,826   31.5%  136,365   43.5%

    Total liabilities               219,427          241,205

    Total group shareholders'
     equity                         131,680   37.5%   72,147   23.0%

    Minority interests                  437              352

    Total shareholders' equity      132,117   37.6%   72,499   23.1%

    Total liabilities and
     shareholders' equity           351,544  100  %  313,704  100  %

    Note:  On December 31, 1999, US$1 = 1,927.4 Italian lire; this exchange
           rate was used for both 1998 and 1999.